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⚙️ How To Make Customers Love Paying You

+ Ai'ing with NZ's best Ai guy

Turn Any Long Form Text Into An Infographic In < 1 min

Have you ever thought, “I wish I could turn this entire 112-page report into one simple infographic?”

If yes, then I have a solution for you.

This week, Google rolled out its new image-generation model, Nano Banana Pro.

Here’s how to use it to turn large screeds of data into something visually appealing.

  1. Go to Google Gemini

  2. Select “Tools” > “Images”

    Screenshot of Google Gemini’s new Nano Banana

  3. Select “+” then upload any PDF and use the following prompt “Please turn this report into an infographic (insert details about what you want the infographic to display)

    Screenshot of the prompting

  4. You’ll get a mock-up that you can use as a first draft to pass to a designer or to share internally

    Example of the infographic

    Here are the use cases we’ve found so far:

    • Turning research data into an infographic

    • Taking long-form text posts and getting them to generate images based on the text for social media posts

    • Turning annual reports into one-pagers

    • Fast draft mock-ups to hand off for polishing to designers


    The time to turn content around is getting shorter and cheaper.

    Good luck out there!

Cheeky Billing

This is cheeky but...

I'm a big fan of making your billing as invisible as possible.

It's exciting when those big invoice payments land in your bank account (this is how we bill at Gravy). But those invoices are a big fat reminder to your client how expensive you are. And EVERY time they pay you they'll be reconsidering doing business with you.

What you really want to do, is be like stripe.

You only pay stripe when you get paid and it's small enough that you never notice it. Sell something for $100, they take $2.90, but who cares you just made $97.10...

And you don't see "Stripe" on your bank statement. You have to login to your stripe dashboard and run a monthly report, just to see what you've actually paid them.

Another thing they do well is sit between you and a result, they always get paid and only get paid, when you get paid.

It's the perfect billing model really.

If you can't be like stripe, then the next best option is to at least get paid when your client gets a result.

Ai customer support bots do this well.

Intercom and others charge you $.99c when their Ai resolves a support ticket for you. Yeah, they're visible on your bank statement and even though you just paid them $3,867 for the month.  You know that if you were paying humans to solve those 3,867 tickets, it'd cost you $5 a ticket. So their billing reminds you how much money they save you.

I'm sure if I sat here long enough I could think of many more clever ways businesses do their billing but you get the point.

Big massive lump sums = bad.

Small invisible amounts = good.